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Dark Rocks

Meghan McCue

Marketing in the World of Music and Fashion
WELCOME,

Hello, I'm Meghan, and I cordially invite you to embark on a journey into the dynamic realm of digital marketing. As a recent graduate holding a Masters in Digital Marketing from Royal Holloway School of London, I am enthusiastic about sharing my profound insights, innovative ideas, and unwavering passion for the field of marketing.

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My educational journey culminated in the attainment of a Masters in Digital Marketing from Royal Holloway School of London, during which I meticulously honed my skills and cultivated an extensive knowledge base encompassing various facets of digital marketing. Notably, I conducted comprehensive SWOT, PESTEL, and Business Model analyses on Spotify.

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Over the course of my academic pursuits, I was fortunate to garner invaluable practical experience through internships and freelance projects. A noteworthy engagement involved voluntary work with the Mindfulness Support Charity, where I assumed responsibilities within their social media and marketing team, creating captivating content tailored to entertain and inform their client base.

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My academic pursuits provided the opportunity to specialise in critical domains, including SEO, social media marketing, content marketing, and data analytics, affording me a comprehensive comprehension of the intricate digital marketing landscape.

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I have actively contributed to projects of substantive significance that have furthered my understanding of digital marketing. Among these, our team engaged in design thinking, conceptualising an app aimed at facilitating omnichannel marketing for students, enabling seamless access to resources in easily digestible formats while on the move. Furthermore, as a solo endeavour, I undertook a Transmedia Storytelling analysis of the ALOHAS brand, culminating in a set of strategic recommendations.

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Staying at the forefront of evolving industry trends is a paramount commitment for me. Consequently, I actively participate in industry conferences and workshops, bolstered by certifications in Copywriting and an ongoing pursuit of Google's Fundamentals of Digital Marketing Course.

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Beyond my fervor for digital marketing, I hold a deep-seated passion for music, fashion, literature, film, and Formula 1 racing. I firmly believe that these diverse interests serve as invaluable lenses through which to perceive and innovate within the domain of brand marketing.

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My career aspiration is to enter the marketing industry, thriving within fast-paced collaborative environments. I firmly believe that this blog will serve as a pivotal tool in realising this ambition.

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My target audience includes fellow marketers and business owners who share my enthusiasm for exploring the artistic facets of marketing. Anticipate engaging content enriched with Brand analyses, Mockups and reflections of recent events.

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I remain open to forging collaborative partnerships with fellow industry professionals, esteemed brands, and influential figures within the marketing industry, fostering novel dimensions of marketing creativity.

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Feel free to connect with me through meghan.mccue@me.com or via the social links provided below to share your insights, explore collaborative opportunities, or simply accompany me on this exhilarating odyssey as we decode the intricate fusion of art and science in contemporary marketing.

 

I wholeheartedly welcome you to join me on this exhilarating adventure as we unravel the intricacies of modern marketing!

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WANT TO CONNECT?

Email me at: meghan.mccue@me.com

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